Roger Ewing's Blog

Roger Ewing's Blog header image 2

Artificial Intelligence And The Google Search

December 27th, 2009 · 7 Comments

Is it possible to create a computer that can solve problems like humans, using intelligence?

Share/Bookmark
By Roger Ewing

In his book Leviathan, English political philosopher Thomas Hobbes said, science is reason, and “Reason is nothing but Reckoning..”.  Hobbes was describing either a computer and/or the human brain when he wrote those words in 1651.

Thomas Hobbes

Reckoning is computation and isn’t that what brains and computers do?  And isn’t thinking just another term for computing?  Artificial Intelligence has been described as the quality of a machine to have a mind, consciousness and a mental state.  How to make a machine exhibit these qualities is the question on the minds of Google engineers as they steer the starship Google into the next decade.  The magic of the search and the man-machine interface has become the new frontier of computer science.

John Battelle, in  his book The Search, writes of the “Database of Intentions”.  Batelle says search is the force driving the web forward and the ability of machines to understand what people are looking for is critical.

The capability of a computer to intuitively interpret our intentions is the Holy Grail of search.  Search is becoming less about finding something, and more about understanding something.

The Turing Test

Simply stated, the Turing Test is the ability of a machine to demonstrate intelligence.  Alan Turing in his 1950 paper Computing Machinery and Intelligence, contemplates the question “can machines think?”  The test goes like this. A human interrogator engages in a conversation with another human and a machine, each of which tries to appear human. All participants are separated from one another in different locations. If the interrogator cannot reliably tell the machine from the human, the machine is said to have passed the test and is therefore deemed intelligent.

Alan Turing

The Loebner Prize

Hugh Loebner of the Cambridge Center for Behavioral Studies sponsors a contest each year in which he offers a cash prize of $100,000 to the first computer that can pass the Turing Test.  Thus far, the Gold (audio and visual) and the Silver (text only) have never been won.

However, Loebner has awarded the bronze medal every year for the computer that demonstrates the “most human” conversation among that year’s entries.  Artificial Linguistic Internet Computer Entity (A.L.I.C.E.) won the bronze award three times (2000, 2001, 2004) and AI Jabberwacky won in 2005 and 2006.

Space Odyssey

Lets cut to the chase.  Can a machine have emotions, self awareness, creativity, benevolence, or hostility?  Can a machine have a soul?  Do we need to be concerned that some day a computer like Hal, from Kubrick’s 2001: A Space Odyssey, will take control and attempt to extinguish our life force?  No, the answer is much more benign.

Battelle believes search will become intelligent as a result of clever algorithms that leverage the multi-millions of daily transactions, behaviors and links that compose the foundation of the web, The Database of Intentions.

What does the world want?

Google is determined to find out.

Copyright © by Roger Patrick Ewing, all rights reserved.

Tags: Social Media

7 responses so far ↓

  • 1 Susan Kishner // Dec 27, 2009 at 8:28 pm

    I must say this is a great article i enjoyed reading it keep the good work :)

  • 2 Roger Ewing // Dec 27, 2009 at 8:31 pm

    Thank you Susan. I appreciate your comments. Happy New Year.

  • 3 Ricky Fernandez // Dec 28, 2009 at 10:25 am

    Poignant and intelligent. Thank you for sharing.. my mind is spinning at the notion of an interpretive search mechanism that goes beyond the results right to the source of what I am really seeking to learn more about.

  • 4 Roger Ewing // Dec 28, 2009 at 11:02 am

    Thanks for your comment Ricky. We all want what we want, right? The search is becoming intuitive and more intelligent every day.
    Happy New Year.

  • 5 uberVU - social comments // Jan 10, 2010 at 11:45 am

    Social comments and analytics for this post…

    This post was mentioned on Twitter by shaungamboa: #turing Artificial Intelligence And The Google Search | Roger Ewing’s Blog: Simply stated, the Turing Test is the a… http://bit.ly/5tbNPH...

  • 6 Jeff Bullas // Jan 22, 2010 at 10:46 pm

    Great post Roger. Interestingly today I noticed an article that revealed that the Global search market grew by 46% in 2009. Timely article keep up the good work. Cheers Jeff

  • 7 Roger Ewing // Jan 23, 2010 at 12:24 am

    Thanks for your comments, Jeff. The nature of search is about to make a quantum leap into intuitive search. When that feature becomes common place, the world changes forever.

Leave a Comment